Introduction right audience, I have chosen to focus on

Introduction
Before the emergence of social media only predominate and respected figures in the interior
design industry gained exposure through traditional forms of media, or by expensive marketing
campaigns . However with the emergence of social networking websites, anyone can showcase
their own ideas, content and opinions using online platforms. Social Media used as a marketing 
strategy has enabled designers to gain attention without having to invest a sizeable amount of 
money on advertising. The fact that it’s free however means that social media is flooded with
interior designers show casing their work.Unlike traditional media which tends to just deliver 
content it allows interaction from its audience.

Findings and Analysis

We Will Write a Custom Essay Specifically
For You For Only $13.90/page!


order now

This chapter encompasses the analysis and findings of the research carried out from both  secondary and  primary sources. Graphs  and charts are used to illustrate the research data that I have accumulated throughout the investigation. Content from the literature has been used to contextualise emerging themes from the findings , drawing upon as areas of corroboration and disagreement.

Chapter ?

Before the emergence of social media only predominate and respected figures in the interior
design industry gained exposure through traditional forms of media, or by expensive marketing
campaigns . However with the advent  of social networking websites, anyone can showcase
their own aspirations , content and opinions using online platforms.

Top social media sites  are generally image-based. This in turn gives the advantage of  being designer friendly thus empowering  designers to gain attention without having to invest a sizeable
amount of money on advertising.The fact that it’s free however means that social media is flooded 
with interior designers show casing their work. Unlike traditional media which is inclined to just 
deliver  content  social media platforms also allows and encourages interaction from its audience.

Not all social media platforms have the ability of  depicting visual content in its best form whilst
efficiently targeting  the right audience, I have chosen to focus on the following social media sites 
based on the fact they are they are  currently the top five most popular platforms used  by
the interior  designers who took part in my questionnaire.