The to make way for 20 million children born

The concept of gamification is new and quite promising. Forget baby boomers and Gen Xers; we need to make way for 20 million children born after 1998; that is, Generation G, the “greatest game playing demographic in history.” This generation is growing up with technology and social networks that previous generations never experienced. Its members interact on social networks and use mobile phones to communicate and play games. More than half of these children play video games every day, and some engage for more than 16 hours per week.In the HR community, companies are increasingly implementing gamification to drive higher employee engagement, boost productivity and encourage healthy habits, among other outcomes. By tapping into people’s innate love of playing games, employees are encouraged to solve problems while generating measurable results for the organization.Game Mechanics:Gamification is built with number of game mechanics, these mechanics help to motivate and engage users, build techniques to accomplish business goals and objectives. How it works? When Google employees go for a work trip, they receive an allowance for each location. Google gamified the expense process by letting employees who spent less from their entire allowances get to choose what happens to the remaining money i.e. getting paid out in their next pay check, saving funds toward a future trip or donating it to a charity of their choice.Results: Gamifying Google’s travel expense system translated into 100 percent compliance within six months of launching the program.GOOGLE CODE JAM: Another example of Google’s usage of Gamification for recruitment. It is an annually conducted international programming competition hosted and administered by Google to identify top engineering talent for potential employment.How it works? The competition consists of a set of algorithmic problems which must be solved in a fixed amount of time. Competitors may use any programming language and development environment to obtain their solutions.Results:It was started in the year 2003.Till 2016, it has witnessed 27,170 participants from all over the worldwho competed for prize money and also the winner gets to be a Google employee.THE US ARMY GAME A great example of an organization that deployed the gamification concept to support its strategy is the US Army. They developed a free to download game which has become their number 1 recruitment tool.This is a multiplayer tactical shooter game where people have the opportunity to combat at a squad-level with three fireteams in an extremely realistic approach. By bringing reality into a game, recruiters allow recruits to put themselves in the shoes of a soldier and check whether they have what it takes to become a battle fighter.This game was developed with a very clear business goal: increasing the number of recruits to the army. Before playing the game everyone is recommended to create an online account, joining the “Online Army” which collects the real data and collates it into a database.In this example the gamified thought goes even deeper by replacing typical virtual badges you get with any online game, for the “Badges of Honour” you will earn by becoming a member of the American Army.On a concluding thought, undoubtedly gamification will be used widely during the coming years in a wide variety of fields, such as Human Resources, Networking, Education, etc. Integrating it successfully is entirely dependent on a good understanding of how game elements works and how game dynamics helps to tackle specific human behaviour. Keeping this in mind, gamification has the potential to change our everyday experiences into better, more enjoyable and memorable ones. Gamification is changing the DNA of HR’s and the organization. One must know everything about the game and be the best at it -now is the time of play.